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Tuesday, 25 January 2011

Analysis of Contents Page

The contents page of Mixmag Magazine's contents page is quite simple and straight forward this adds to the Brand Identity of the Magazine. The Magazine is aimed at people over the age of 20 until maybe 30, I can see this because it has large pictures which do not overlap this is very uncommon in a magazine which is aimed at the slightly younger generation. The fact that the Magazines main image is of a man Drinking Beer also suggests that the Magazine is Unsuitable for anyone under the age of 18. The Layout of the Magazine is well structured and organised which is why this Magazines Contents Page is so successful. The use of a White Background is effective as it help the text stand out even more. The text on the left hand side of the Magazine is very small which forces the audience towards the main image because it takes up a large portion of space on the page. On the left hand side there is 4 sections that the audience might have an interest in, underneath each Sub-Heading there is 3/4 Teasers to hook the reader in, these teasers help to persuade the audience towards buying the Magazine in order to read the rest of the article. There is a Tie in Subscription of the left under the “regulars” section asking readers to Subscribe to the Magazine even giving away Freebies such as a T-Shirt's as a Gift to Persuade them into a subscription.
At the bottom of the page there is a Website Address, this indicates that the readers are users of the internet. Mixmag have an Online Magazine service which uses the Internet this suggests that the company would have to become a Convergence Industry in order to cope with the rapidly changing needs of the audience                         

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